We guide athletes through every stage of their basketball journey—from development and leadership to recruiting and NIL. JM Sports gives players the structure, expectations, and real-world insight they need to grow, lead, and become Recruit Ready.
We give athletes clear guidance on development, leadership, recruiting, and NIL so they know what to focus on, how to grow, and what it takes to become Recruit Ready. Everything is built to help them mature on and off the court and prepare for the next level.
We provide parents with a simple, organized understanding of the basketball journey—what matters, what doesn’t, and how to best support their athlete. This brings confidence, clarity, and direction to a process that often feels overwhelming.
We offer coaches a structured system they can use to support their athletes year-round. From timelines to development standards to communication guidance, we give programs a clear framework that strengthens their athletes and their team culture.
Below are the core modules that make up the JM Sports Master Playbook. Each one gives athletes, parents, and coaches clear direction on what matters most—development, habits, recruiting, communication, leadership, and preparation for the next level.
RECRUIT READY
Understanding how the college recruiting process works and what athletes must do to position themselves for opportunities.
Helping athletes understand who they are as players and leaders, and how to carry themselves on and off the court.
Teaching athletes how to use social media professionally and avoid the online behaviors that hurt reputations.
A leadership framework focused on character, discipline, habits, and maturity—on and off the court.
How to build trust, communicate well, accept roles, and handle adversity in a way that strengthens team culture.
Guidance for families on how to support their athlete through high school basketball and the recruiting journey.
What college coaches are actually evaluating during recruiting—character, effort, IQ, body language, academics, and consistency.
RECRUITING TIMELINES
Every stage of the basketball journey requires different habits, responsibilities, and expectations.
These timelines show athletes and families exactly what to focus on—academically, athletically, and personally—from freshman year through the first year of college.
Building the foundation: habits, academics, skills, identity, and early development.
Refining skills, forming identity, building consistency, and preparing for future exposure.
The most important year—highlight film, communication, AAU performance, academics, and serious recruiting awareness.
Finalizing opportunities, leading with maturity, communicating with coaches, and preparing for the college transition.
Adjusting to the speed, expectations, demands, and culture of college basketball while building trust and discipline.
NIL EDUCATION
Name, Image & Likeness opportunities continue to evolve, and athletes need to understand how to approach NIL responsibly and within the rules. This section breaks down what high school and college athletes should know so they stay compliant and make smart decisions.
Understanding state rules, school policies, social media expectations, professionalism, and the types of opportunities that make sense at the high school level.
Compliance, reporting requirements, partnerships, brand building, financial awareness, and how to balance NIL without it becoming a distraction.
Note: NIL regulations are constantly changing. Athletes and families should always check the latest guidelines from their state association, school, and the NCAA before making any decisions.
The Master Playbook simplifies development, recruiting, leadership, and NIL into a clear guide athletes and families can easily follow.
A clear roadmap for development and recruiting.
Builds maturity, character, and discipline.
Shows exactly what to do and when to do it.
Helps players and families make smarter choices.
Strengthens player–coach trust and teamwork.
Prepares athletes for the demands of college basketball.
For access to the Master Playbook, including all Recruit Ready modules, Recruiting Timelines and NIL Education for high school and college athletes, please submit the form below and I’ll provide you with a website link and password.
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